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ISBN/UID: 9780131088306
Format: Hardcover
Language: English
Publisher: Prentice Hall
Publication date: 04 September 2003
Description
For the Principles of Marketing course. Ranked the #1 selling introductory marketing text, Kotler and Armstrong's Principles of Marketing provides an authoritative and practical introduction to marketing. The Tenth Edition is organized around a ma...
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missing page info
ISBN/UID: 9780131088306
Format: Hardcover
Language: English
Publisher: Prentice Hall
Publication date: 04 September 2003
Description
For the Principles of Marketing course. Ranked the #1 selling introductory marketing text, Kotler and Armstrong's Principles of Marketing provides an authoritative and practical introduction to marketing. The Tenth Edition is organized around a ma...