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97 pages • first pub 2015 (editions)
ISBN/UID: 9781936719228
Format: Hardcover
Language: English
Publisher: Powered by Amazon
Publication date: 21 September 2011
Description
Weird is the new normal. And only companies that figure that out have any chance of survival. This book shows you how. So why are companies still trying to build products for the masses? Why are we still acting like the masses even exist?
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97 pages • first pub 2015 (editions)
ISBN/UID: 9781936719228
Format: Hardcover
Language: English
Publisher: Powered by Amazon
Publication date: 21 September 2011
Description
Weird is the new normal. And only companies that figure that out have any chance of survival. This book shows you how. So why are companies still trying to build products for the masses? Why are we still acting like the masses even exist?