Mastering the New Media Landscape: Embrace the Micromedia Mindset by Barbara Cave Henricks

Mastering the New Media Landscape: Embrace the Micromedia Mindset

Barbara Cave Henricks with Rusty Shelton (Narrator)

missing duration info Add in missing duration information first pub 2016 (editions)

nonfiction business informative medium-paced
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Description

With so much competition for attention, anyone with a story to tell these days needs to think more like a media executive than a marketer--you're not selling yourself, you're making yourself valuable. Henricks and Shelton show how you can use micr...

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