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The Routledge Companion to Advertising and Promotional Culture by

The Routledge Companion to Advertising and Promotional Culture

Routledge Media and Cultural Studies Companions

464 pages missing pub info (editions)

nonfiction business sociology informative reflective medium-paced
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The Routledge Companion to Advertising and Promotional Culture provides an essential guide to the key issues, methodologies, concepts, debates, and policies that shape our everyday relationship with advertising. The book contains eight sections:...

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