The Super Bowl of Advertising: How the Commercials Won the Game by Bernice Kanner

The Super Bowl of Advertising: How the Commercials Won the Game

Bernice Kanner

214 pages first pub 2003 (editions)

funny informative medium-paced
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The Super Bowl is not just the crowning glory of football. It is the ultimate arena for advertising-- the most watched, most anticipated, most expensive, most influential venue for major-league television commercials. It is the place for advertise...

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