Rise of Advertising in the Unipb by Edd Applegate

Rise of Advertising in the Unipb

Edd Applegate

198 pages missing pub info (editions)

nonfiction business economics history informative medium-paced
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In this unique work of scholarship, Edd Applegate surveys the key figures and events that transformed the American business landscape from its colonial beginnings to that Mad Men moment when advertising "went professional." In The Rise of Advertis...

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